Are you planning to launch an eCommerce startup? If yes, that’s great. You are entering one of the most successful business platforms. Though it’s easy to get success here, it’s really competitive as well. You will face loads of challenges establishing your business including marketing, advertising, and operation. If you’re done with these issues another thing will show up is your product photos. You already know images are the main thing for your business. Customers will decide whether they will buy your products or not by seeing your product images. So, you need to use the best quality photos where customers will be able to see all the details of the products.
In the beginning, you may not conscious about editing the images. But when you will you weren’t getting older than you realize about the importance of image editing. You may also upload low-quality photos or images with no clear view of the products. So being a business owner its really tricky which image needs editing and what type of editing.
Anyway, we do understand your problem that’s why we have prepared 10 common things you need to consider while using a photo for your eCommerce business. Let’s get started.
The first thing you need to consider while using a photo is to check if the photo has an appropriate background on it. Because customers want to see a clear picture of your products. But if your image background has other objects, people, photography helping materials like clips, lighting stands, helper’s hand, etc. then it will distract customers to take a decision buying your products. Which is really harmful to your business.
The second thing you need to avoid is to use blurry images. An image can blur for many reasons like a camera moving, camera shaking, bad iso setting, shutter speed, etc. You can get a good photo if you can control these. A blurry image is really bad for the customer’s point of view. They want to see every feature of the products. So, if they can’t see this then they move to other places that have better images of the product.
Third, you need to have a look if your picture has any dust or spot. If your image consists of any kind of sport or dust you must apply editing service to use it. You may apply editing or retouching techniques to remove the dust or spot. You can’t use the dirty images as customers don’t want to see any dirty image. It also manipulates customers’ attention to other companies. Which is really bad for any business.
Another important thing you need to consider while using images for your eCommerce business is image exposure. Remember high and low both exposures are bad for your images. Low exposure will make your images dark and blackish on the other hand high exposure will make your image bright and shiny then original. So, you need to use the perfect exposure for your images while capturing photos. You can also fix the image exposure issues with image editing.
The fifth thing you need to consider is choosing the right perspective of your photos. It’s really important for any photo. It mainly depends on the photographer. An experienced photographer can handle the perspective issue carefully. Perspective means your photo should be perfect from every angle not backward, not left or right side, or not squeezed.
While using an image for your eCommerce business you must need to consider the size of the image. You can’t use large or too small images. Most of the big eCommerce companies like Amazon, eBay or Alibaba all of them have guidelines for using images. So, you need to choose the perfect size of the photo for use on your websites.
Retouch your model while uploading images in your eCommerce sites. Most of the eCommerce company especially those who sell garment items, fashion items, cosmetics, shoe items, jewelry products, etc. just need to use the model for attractive presentation of their products.
Removing mannequin or doll from the image is also an important thing to consider. Doll or mannequin is mostly used in garments or readymade clothing items. Photographers often use this to make the product more lucrative. Once you’re done capturing the picture before using this image on the website you must apply retouching service to remove the mannequin.
Color matching is also needing to consider. Whenever you capture a photo for use u need to keep in mind that it shows the original color of your products. It helps the buyer to make the decision quickly. You can use a color correction service to match the color with your original products.
Shadows give a more realistic view of the image. So, whenever you plan to use an image for your eCommerce business you need to put some shadow on the image. Be careful with the shadow it shouldn’t be way too big or small. You can use shadow creation service for appropriate shadow.